[Publib] Playaway Promotion

[Leah M Sopchak]

I'm a current MLIS student, who is also clerking at a local public  
library. At the library, we are attempting to pull off an "audioblitz"  
in which we heavily promote and publicize our new audiobook  
technologies - Playaways, circulating MP3 players, and downloadable  
audiobooks (we recently set  up an in-house digital download station,  
and patrons also have the ability to download from home through  
Overdrive).

I was wondering what other libraries have done to promote similar  
collections - especially playaways and downloadable audiobooks.

Thanks for the help!

Leah Sopchak
MLIS Candidate, 2010
Syracuse University